Communications & PR
Communications are at their best when they are targeted, based on initiative, and forward looking. We provide communication solutions from strategic consultation to communication planning and holistic practical implementation.
We facilitate our client communications’ reach of their target audiences distinctively, at the right time and in understandable language. Our deep understanding of society combined with our business know-how adds impact to our communication services. Our customers engage in productive dialogue with us and create strong and lasting relationships with their key stakeholders.
Media monitoring
We identify and evaluate the attitudes, risks and opportunities, as well as the key players and audiences, that are relevant to our client organization. In addition to regular media inside reports, our media monitoring can include a deeper analysis of key stories, which serves as a continual support for communications, stakeholder relations, lobbying and lobbying forecasting.
Communication strategies and planning
Communication strategies are a joint effort. Planning begins with evaluating needs and the lie of the land. Together, we review the challenges and develop communication procedures. We identify our clients’ position and needs in society and on the market as well as the trends in communications, the media and the public discussion. We create strategies and tactics which speak to the right stakeholders and help our clients stand out to their advantage.
Media relations
Our extensive media skills combined with our clients’ goals make for influential and effective messages. Our expertise and experience guarantee a constructive dialogue with the media. We identify the media and journalists who can help pack the strongest punch. We build and run newsrooms and media registers. We serve as our clients’ press officers, as well as the planners and organizers of press releases and press conferences. We take responsibility for planning and delivering a media strategy.
Communication support and content production
We are a trusted partner of Finnish and international organizations for the planning and delivery of communication content. We reach the right target audiences effectively through press releases, newsletters, social media, podcasts and other chosen channels. Our professionally designed and produced creative content is created with consideration for our clients’ goals and each target group’s needs content consumption habits.
Stakeholder relations
We facilitate stakeholder dialogue, we develop stakeholder relations and we build partnerships. We pinpoint the key stakeholders which are most crucial for our clients. With the client, we specify the type, number and choice of stakeholders, as well as our clients’ message.
Communications and media events
Events are part of the strategy and practical delivery of communications. We run high impact workshops, media events, press trips, meetings and seminars in person, virtually or in hybrid format, all delivered turnkey.
Media coaching and training
Our specialists coach and train clients on the media to allow them to communicate with a stronger competitive edge. Together, we hone in on communication needs, internal strengths and resources, as well as increasing understanding about communication roles. We train companies’ leaders and other personnel on a large number of different topics from crisis communications to social media.
Internal communications
We work with our clients to promote the company’s values, procedures and culture to personnel and stakeholders. We motivate the personnel to act in line with clients’ goals and we facilitate effective dialogue with personnel. We are there for you during changes, overhauls and crises. We also take care of clients’ investor and industrial relations communications in line with their goals.
Crisis communications
When a crisis occurs, being prepared is crucial. We are an experienced crisis communication expert. We help our clients overcome challenging situations. We help them write a predictive media and crisis communication strategy and crisis management plan. If a crisis occurs, we are there to help minimize damage and keep the show on the road.
Through the FleishmanHillard network, we can jointly build successful PR concepts for different markets worldwide.